The Importance of NAP and User Experience for Local SEO

Since 2015 not only have more people started depending on mobile devices, but they’ve also started using multiple ones to complete their purchase journey. As this happens a person’s Local Pack and algorithms will change, especially regarding their proximity to the business’ location. Having NAP consistency is important to both humans and Google here. Starting …

SEO Trends To Pay Attention To In 2019

One of the fastest changing areas online today is content marketing. Nevertheless, you must stay up-to-date with these trends so you remain competitive. With this in mind, here are some trends that experts are anticipating for 2019. Long-Form Content This content continues growing in SEO importance because search engines rank longer, more trustworthy posts higher …

Understanding how The PageSpeed Insight Tool Impacts Your SEO

When your pagespeed insight score isn’t quite perfect, you may find yourself wondering what’s wrong. While this is a useful tool for pinpointing key technical issues with your website that negatively impact its speed and performance, but there’s still the question as to whether it’s a good representation of your website’s speed and performance. Understanding …

Does SEO Have Limits?

In late 2006 many people thought of SEO as a “dark art” but it definitely wasn’t “rocket science.” This is because they didn’t believe the common person could easily comprehend it. However, since then many people’s opinions have changed radically, and everyone seems to believe that this is an art form everyone in digital marketing …