Although most people know their website needs SEO and how they’ll benefit from it, they don’t truly understand what these benefits are. Until you understand these benefits you may feel like doing just a little of something is better than nothing. Your Listing in the Organic SERPs is Your Website’s Primary Source of Traffic Organic …
Cost Effective Ways to Market Your Small Business Online
As a small business, you probably have a small budget for online marketing. This is a good thing because small business SEO prevents you from wasting money on poorly thought out, poorly executed campaigns. There are several ways in which you can use your money smartly here. Pay-Per-Click Advertising One form of advertising that’s proven …
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From Local to Global SEO
There are many advancements that are changing how people search for things online today – especially when searching for local businesses. One of the biggest changes is that mobile internet use now surpasses desktop use today. At the same time, voice-powered digital assistants are steadily growing too. According to several studies about one-third of all …
5 Ways to Grow Your Business Through Local SEO
One of the most effective ways of getting clients to your business today is through local SEO. This is because you’re promoting your business to customers who live near it. There are millions of people who are looking for businesses, products and services in these locations daily. When you carry out this strategy for your …
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7 SEO Trends to Expect in 2018
When it comes to Search Engine Optimization (SEO) you’re entering into a really competitive, quickly evolving marketing field. Throughout its history there’s been a lot of algorithm updates, new techniques and help from new technologies too. While algorithms weren’t updated too often in 2017, many experts believe this will change in 2018. 7 SEO Trends …
How To Invest Properly For SEO, PPC (Pay Per Click)
Every business has its own promotional money earmarked. The problem is that online promotion can cost a good dollar. To get to the top of the search engine pages or even to set up a PPC or Pay Per Click program can not only be costly but call for a lot of work. We need …
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Three Ways Social Media And SEO Work Well
Now that social media is the 800lb gorilla in the room for organic traffic and SEO specialty; it has Google crawling all over it in a marriage of necessity that benefits both. That being said, know how to use social media and SEO is of such great importance that to avoid it would be foolhardy, …
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The Tricks And Traps Of Local SEO Reputation Management
As a business owner and especially a small business owner, your online presence is a lifeblood of your success. That being said, your reputation online is just as valuable as your brick and mortar reputation. In order to maintain a good rep and mage it when things go wrong is what we’ll look for here. …
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A Bird’s Eye View Of The New Google Posts Feature
Once again Google has upended the apple cart by introducing a new free feature for market4ers to use to give their websites a boost. It’s called Google Posts and is a feature for the GMB aka Google My Business platform. This new feature allows for people to post a 300 word update regarding their business …
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Several Ways To Know If Your Small Business SEO Campaign Is Working
One’s small business SEO campaigns are a major investment in time, money, and resources. Some people believe that things will happen overnight when in fact it may take some time to see results and a longer period of time to see the kind of results that turn into a good ROI. Well, there’s more than …
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