Panda 4.0 And How eBay Lost Most of Their Organic Rankings!

EBay is one of the largest online businesses to grace our modern times, it’s a platform that allows people to buy and trade things virtually (which was rather innovative when it was first shown to the world). EBay is usually a powerhouse, they’re almost untouchable in a sense, until this last Google update that is. …

The Way Webmasters are Assisted by Google for SEO

Recently, one of the YouTube users questioned Matt Cutts, Google Engineer about when will the company start supporting webmaster questions without just providing automated responses. The primary concern of the user was that he received only automated responses from Google regarding the reconsideration requests although the issues were written out by him in thorough detail. …

Matt Cutts clarifies misconceptions of SEO professionals regarding Rel=Author

Matt Cutts is back with answers and clarifications regarding some of SEO misconceptions and whatever Cutts speaks have to be discussed. After all, there cannot be a better person to understand SEO than the engineer, who is the web-spam team head at Google. The first thing to be discussed is the question regarding rel=author tag. …

SERP and Advertorials related questions answered by Cutts

Matt Cutts, webspam team’s head at Google talked about advertorials recently and followed it up with questions related to SERP subjectivity. According to him, advertorials are like basic advertising only, but do portray a look of an editorial or natural content. A large number of people are of the opinion that the advertorial content is …