White hat link building which essentially has to do with creating original and relevant content backed by remediation of technical issues plaguing websites is now all the rage in the realm of local SEO. Google which has become synonymous with ‘search engine’ has, since the past few years, been perpetually updating its algorithms. The parameters …
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In case you own a restaurant in your neighborhood or manage a home-delivery business, you must be aware of the significance of promoting your venture online. Since your business has to compete more aggressively with similar undertakings or enterprises located in the immediate vicinity compared to related ventures, it is imperative that you formulate a …
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Google Maps is not only one of the coolest innovations that the search engine giant ever came up with, but it’s a way for the small business looking for Local SEO advantages. Let there be no mistake, Google Maps is the way to go. The reason is the massive expansion of the Google Maps network. …
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Even though there is no such evidence that points towards a direct role of social media in SEO, it does play a role. Many would argue that Google does not use any signals by social media websites to affect the ranking mechanism, but social media offers a number of marketing tools that can elevate and …
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