When you pay for every time someone clicks on your Google Ads, you expect to see some type of return. Google says you should see an average conversion rate of around 3.5% (three sales per ten clicks). However, if people fraudulently click on your ad, they’re committing click fraud since you’re paying for “fake” clicks. …
You love your job as a real estate agent. However, recently you haven’t been able to get as many clients as you could in the past. This issue has you wondering if it’s the state of the market we’re in or if you should be doing something differently. All you know is that you long …
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In 2003 WordPress was released and since then it hasn’t stopped growing. So it should come as no surprise that it’s now responsible for powering 34% of the internet. There are many reasons why it’s so popular. Focusing on User Experience This content management’s themes and plugins work together to create attractive, professional, user-friendly websites. …
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When you want people to recognize and trust your brand you must be consistent with its presentation. Online this means that you must focus on NAP consistency since it’ll affect your dental SEO and E-A-T. What SEO, E-A-T, and NAP All Mean Dental SEO is the optimization of your website so that it is more …
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With Google Trends you’ll be able to get information about a keyword’s popularity on this search engine and YouTube too. This is a website that analyzes information throughout various regions and languages. The information is then presented to you in the form of a graph so it’s easy to compare and understand. Reasons Why Using …
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When different departments within a company don’t communicate, projects fall apart. This is also what happens when businesses don’t understand the important role SEO (search engine optimization) plays in marketing. Unfortunately, most professionals don’t understand SEO’s role in driving traffic or why they need to hire an SEO service. Nevertheless, if you want an effective …
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The acronym NAP is probably one you’ve heard of if you’ve been working with SEO, especially local SEO for a while. It’s one that has a big impact on any business that wants to rank high up on the Search Engine Results Pages (SERPs). Not only do you need to understand what NAP is but …
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Statistics show that when business posts at least 16 articles per month they’ll receive 3.5 times more traffic to their website. This is important because 61% of consumers make purchases based on such articles. You need to use this as part of your marketing plan. How to Create Topics for Blogging When blogging is an …
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Instagram touts itself as an easy, fun, and creative way for people to be able to take and share pictures and short messages with their friends and family. You can think of it as a social media platform that focuses on sharing pictures. With Instagram marketing, you have an audience of over a billion users. …
Search engine optimization (SEO for short) is the practice of optimizing your website so that it reaches a high ranking on the major search results pages (SERPs). It focuses on improving your rankings in an organic (free) fashion. This should be a part of every website owner’s marketing plan, especially if you’re interested in generating …
