SEO and social media marketing are often viewed as mutually exclusive marketing practices. This is because social media links aren’t very helpful with SEO link-building and social media SERP results typically don’t convert leads into customers. However, social media marketing is beneficial in finding customers who are actively looking for something you’re offering. This doesn’t …
Viral and social media marketing are common initiatives for building a business. However, viral marketing is based more on luck than anything else. This is why you need to focus more on creating SEO optimized content that you can post in various places. For this to work, you’ll need to take several steps. Create Social …
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As a small business, you probably have a small budget for online marketing. This is a good thing because small business SEO prevents you from wasting money on poorly thought out, poorly executed campaigns. There are several ways in which you can use your money smartly here. Pay-Per-Click Advertising One form of advertising that’s proven …
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Reviews of a website and online citations for businesses are growing in importance more everyday. People go to reviews to determine ore than any other venue whether or not to patronize a business or service. Review sites weigh heavily regarding position in the search engine ranks so the importance of getting good to great reviews …
Doing SEO properly is a two-way street. The SEO expert and the client must see eye to eye on all things or they’re headed toward disaster. SEO isn’t some magic bullet that will propel your website to the top of the Google search pages overnight. It’s a combination of long and short term strategies and …
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For better visibility and online recognition it is essential for website owners to adopt successful SEO strategies to reach new heights in 2013. Even though the changing rules and new technologies make it difficult for website owners to come up with the perfect strategies every time but through proper assessment and research it can definitely …
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