Interchangeable SEO and SMM Tips

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SEO and social media marketing are often viewed as mutually exclusive marketing practices. This is because social media links aren’t very helpful with SEO link-building and social media SERP results typically don’t convert leads into customers. However, social media marketing is beneficial in finding customers who are actively looking for something you’re offering. This doesn’t …

10 Effective Tips on Ethical Link Building for Local SEO

10 Effective Tips on Ethical Link Building for Local SEO

White hat link building which essentially has to do with creating original and relevant content backed by remediation of technical issues plaguing websites is now all the rage in the realm of local SEO. Google which has become synonymous with ‘search engine’ has, since the past few years, been perpetually updating its algorithms. The parameters …