Local SEO for dental practices is important because this is how people who are searching through Google for a dentist will find you. According to one Google study, this is exactly what about 80% of consumers do: They turn to the search engine to provide them with information about products and services that are available …
SEO and social media marketing are often viewed as mutually exclusive marketing practices. This is because social media links aren’t very helpful with SEO link-building and social media SERP results typically don’t convert leads into customers. However, social media marketing is beneficial in finding customers who are actively looking for something you’re offering. This doesn’t …
Many changes are taking place in SEO today thanks to the rise of mobile search. The most dramatic change has occurred regarding local content. Most of us realize this is because of the 2014 Google Pigeon update which allowed for greater search visibility for local directories. It’s responsible for giving local content a foothold. Now …
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Mobile search has led to a lot of changes in SEO today. None of them are more dramatic than local SEO though. This all started with Google’s Pigeon update in 2014 which gave local directories greater visibility and local SEO rankings a foothold. Now today mobile search surpasses desktop search and over one-third of these …
As a business owner you’re probably dreaming of having more traffic arrive at your website. However, as a small business owner you’re also probably wondering where you can find time to do some SEO for your website. Here you’re not alone – only about 28% of small business owners (one in four) do anything in …
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Viral and social media marketing are common initiatives for building a business. However, viral marketing is based more on luck than anything else. This is why you need to focus more on creating SEO optimized content that you can post in various places. For this to work, you’ll need to take several steps. Create Social …
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As a small business, you probably have a small budget for online marketing. This is a good thing because small business SEO prevents you from wasting money on poorly thought out, poorly executed campaigns. There are several ways in which you can use your money smartly here. Pay-Per-Click Advertising One form of advertising that’s proven …
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Well, you’ve decided to start selling products online. You’ve already set up an e-commerce site, arranged your products, and made everything simple for each of your customers to buy without ever worrying about leaving their comfort homes. Great! But there is only one thing left that you haven’t done yet. Perhaps, you have noticed that …
When it comes to Search Engine Optimization (SEO) you’re entering into a really competitive, quickly evolving marketing field. Throughout its history there’s been a lot of algorithm updates, new techniques and help from new technologies too. While algorithms weren’t updated too often in 2017, many experts believe this will change in 2018. 7 SEO Trends …
You can think of SEO as the offensive line of internet marketing today. This is especially true of mobile SEO and voice SEO. Nevertheless, it isn’t something you’d expect. In fact, oftentimes it gets overlooked and unrecognized. However, knowing exactly how to use it is an important part of your marketing success. There are actually …
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