Defining SEO

Search engine optimization (SEO for short) is the practice of optimizing your website so that it reaches a high ranking on the major search results pages (SERPs). It focuses on improving your rankings in an organic (free) fashion. This should be a part of every website owner’s marketing plan, especially if you’re interested in generating …

Reasons Why You’re SEO Optimized Content Will Not Appear In The Google Ranking

One of the most common challenges a content marketer encounters is the website not ranking well in the search engines. These content marketers may be doing certain versions of content marketing right such as regular blogging, and updating the design of the website. But after numerous rounds of keyword research under their belt they fail …

Top SEO Trends For 2020

Google keeps on making hundreds of changes to the search engine algorithms each year. Although most of the changes are minor some of these changes can affect your ranking in the SERPs. With the new businesses springing up every day the competition for the attention of the internet users gets more intense. By staying on …