Today’s small business has so much competition that to not have an active and thriving online marketing campaign is just suicide. Business today is done greatly online. Even for brick and mortar stores, they have to have an online presence or their competitors will gain the edge over them and that means losses in trade …
Continue reading “Online Marketing SEO Is Small Business Smarts”
What exactly are consumer citations and what is the extent of impact or influence these have on local SEO? In the SEO landscape, a citation is defined as a straightforward and candid mention of a particular brand in an online community or in an automated social media platform. For instance, you visit a restaurant in …
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If a recent study carried out by Local SEO Guide is to be believed, then there’ll be novel factors or aspects that’ll required to be factored in if you wish your site to secure a high enough rank on the GMB (Google My Business) SERPs. The research was conducted in collaboration with Irvine’s Center for …
Continue reading “The Factors or Aspects that Will Matter in 2017 for Local SEO Ranking”
You have a website that hardly gets any traffic making you wonder as to why you engaged a webmaster to design, develop, and host the portal in the first place. The least that you can expect from Google whenever the search engine embarks on an SEO drive is to accord a rank to your site …
Continue reading “The Real Reasons Why Google Ignores Indexing Your Portal”
White hat link building which essentially has to do with creating original and relevant content backed by remediation of technical issues plaguing websites is now all the rage in the realm of local SEO. Google which has become synonymous with ‘search engine’ has, since the past few years, been perpetually updating its algorithms. The parameters …
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In case you own a restaurant in your neighborhood or manage a home-delivery business, you must be aware of the significance of promoting your venture online. Since your business has to compete more aggressively with similar undertakings or enterprises located in the immediate vicinity compared to related ventures, it is imperative that you formulate a …
Continue reading “Strategies to Improve the Local SEO Ranking of Your E-Commerce Site”
Google Maps is not only one of the coolest innovations that the search engine giant ever came up with, but it’s a way for the small business looking for Local SEO advantages. Let there be no mistake, Google Maps is the way to go. The reason is the massive expansion of the Google Maps network. …
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If you’re someone driving a sizeable chunk of revenues from your online outlet and the web-based platform happens to be the lifeblood of your business, then surely you’d appreciate the website earning a better SEO ranking in 2017. To be a little more specific, and to drive home the moot point, you’d expect your e-commerce …
The old saying that “Too many cooks spoil the broth.” is applicable here to e-commerce and SEO. It’s a group phenomenon that happens when too many people add their opinion to a project and the project just goes way off the target. Yes, it’s fun and social to have everyone involved taking part in some …
Even though there is no such evidence that points towards a direct role of social media in SEO, it does play a role. Many would argue that Google does not use any signals by social media websites to affect the ranking mechanism, but social media offers a number of marketing tools that can elevate and …
Continue reading “Top 6 Ways in Which Social Media Impacts Search Engine Optimization”
